At Webflow Conf 2026, we debuted the Papercuts Room, a space for customers to submit quality-of-life improvements that make work easier. The community then voted on which ones to prioritize, and our Product and Engineering teams got to work fixing them live with AI-native workflows. The results: → 200+ ideas submitted → 1,600+ votes cast → 72 tickets picked up → 39 improvements shipped → 15 bugs squashed Read more about everything we shipped and our commitment to living the ethos of the Papercuts Room long after Webflow Conf is over: wfl.io/4rqZOLq

Build responsive layouts, style pages, and update your site CMS with @Webflow. Just ask Gemini to “Add a responsive FAQ section to my art studio website and publish changes on Webflow."

Your website has two audiences now: the people reading it, and the machines reading it for them. Understanding how people behave and what earns their trust and connection, is what makes a digital experience work best. But search engines and AI assistants are interpreting your site before a human ever does. So the real question is: who are you actually building for? On Wednesday 7th of October, we're partnering with BS+A on an event in Melbourne. Building for People, will be a curated conversation about the human side of the web, covering adoption, trust, behaviour, and what actually makes people want to engage with and use what you build. Register your interest: wfl.io/46MvnWG

Built entirely on @Webflow, Maksym Ponomarenko's yearly portfolio rebuild swings from last year's loud brutalism to quiet minimalism. He breaks down the GSAP blur effect, the WebGL background, and the Barba.js transitions behind bleibtgleich'26: tympanus.net/codrops/?p=1200… #webflow #gsap #portfolio

Missed our conversation with Seth Meyers at WebflowConf '26? Catch this sneak peak and watch the full session now available on demand. 🎥: webflow.com/webflowconf?utm_…

Marketing teams are increasingly using AI to build, manage, and optimize their websites with Webflow. Whether it's Claude, ChatGPT, Cursor, or another tool, Webflow's MCP makes it fast and simple to build agentically. Webflow Director of Product Management Adam Lehman joins the Webnomads team for a webinar that shows how to prepare your site, watch an AI agent in action, and try it yourself. This live masterclass takes place October 14th. Register here: wfl.io/4iCXQp8

Webflow's MCP now reaches deeper into a live site. Add interactions built on IX3 and @greensock . Sort and filter CMS content in a single request. Deploy, check status, or debug a Webflow Cloud app. All without leaving the tool you're already working in. Try it out: webflow.com/blog/mcp-interac…

We are proud to sponsor and take part in GlobalLink NEXT by @TransPerfect in London, 24–25 September. As brands go global, the website is a pivotal part of their marketing motion, from discovery to on-site experience. Webflow partners with TransPerfect to help global brands build powerful websites tailored to worldwide audiences 🌍 See you there! 🔗 wfl.io/4yL7B9h

The way people discover and engage with brands is online is changing. AI now sits alongside search, and marketing has to move at campaign speed. The website is the most powerful growth driver most teams own, and waiting on a dev queue for every change doesn't hold up anymore. Webflow partner Magier helps leading enterprises across DACH turn their websites into growth engines on Webflow, publishing pages in hours instead of weeks, structuring content so AI engines can read and cite it, and optimizing continuously. We teamed up with Magier on their new ebook: Build on Webflow, the DACH Enterprise Playbook for Tomorrow's Web. Get it in English: wfl.io/3VnkXu5 And in German: wfl.io/3SWouil Kudos to Magier for also putting together a print edition for DACH marketing leaders!

Valid SQL doesn't mean a trustworthy answer. Here's how our Data & Insights team built the governed foundations to change that. Check it out → wfl.io/4gU7aDM

Your MCP tools can pass every test and still fail in prod. A passing test just means the JSON is valid. It doesn't mean the agent picks the right tool, in order, and finishes the task. We built an eval harness that runs real agents against disposable Webflow sites to find out. wfl.io/4gX6Nsc

Webflow is heading to DMEXCO 2026. Stop by Booth 057a in Cologne (Sept 23–24) to see Webflow in action and talk with our team. Don't miss our session: "From bottleneck to brand engine: how IONITY scaled digital across 24 markets" — with Felix Sold, Head of Marketing, Brand & Communications, IONITY and Franziska Bräumer. Want to skip the line? Book time with us onsite: wfl.io/4AbVFiv

The @Wistia integration brings on-brand video right into Webflow. Browse your whole Wistia library, and add any video to the canvas in one click. It stays on-brand and trackable, without the manual embed work. Connect your account and try it: wfl.io/4r7qvod

Most teams provisioned MCP credentials once and never revisited the scope. That's why fewer than 40% run approval flows or logging on their AI agents today. Read the blog: wfl.io/4gP2EGH

Heading to @HubSpot UNBOUND? So are we. Stop by Booth 3 to see Webflow in action and talk shop with our team. While you're there, catch our education session: "AEO by the Numbers: What's Broken and How to Fix It" with Guy Yalif, Chief Evangelist at Webflow. Want to skip the line and grab time with us directly? Book a meeting onsite: wfl.io/4Ae0dFk

Missed Webflow Conf '26? Catch up on everything now, starting with the keynote. Three days of product announcements, hands-on sessions, and first looks at where the web is headed — all on demand. Watch the sessions 👉 wfl.io/4h4oTJe #WebflowConf

From 6.33% to 23%. That's the conversion lift @weareshiphero got by rethinking their Webflow site. ShipHero's VP of Marketing, John McClellan, teamed up with Webflow Premium Enterprise Partner @FlowoutHQ to turn a lagging form conversion rate into a 3.6x improvement, doubling SQL volume in the process. On September 24, Flowout and Webflow break down exactly how, live. The biggest CRO wins on B2B SaaS sites aren't always where you'd expect. You'll get the exact audit process Flowout used to find them, plus how to run tests directly in Webflow without waiting on dev. Register now → wfl.io/4r3T4De

You got your few AEO wins. Now build the strategy that makes them repeatable to compound that impact 📈 On September 21 at 1:00PM ET, @Profound and @ironhorseio join Webflow live to show you how to move from scattered AEO experiments to a real system. You'll get a 90-day framework for deciding what to keep testing, what to cut, and how to turn incremental wins into consistent LLM visibility. If your AEO results have been a series of one-offs instead of a strategy, this is the session that closes that gap. Save your spot: wfl.io/3SEUGqm

Marketing opportunities don't wait for handoffs. Introducing Campaigns, a standalone tool that turns one brief into a live, on-brand campaign before the moment passes. Launch while it still matters. Read more → wfl.io/4ib3wqa