YC S25 Building affiliate marketing solutions & generating millions in sales for Tiktok Shop Sellers 🚀🛍️💰
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We just presented at YC S25 Demo Day today. Honestly the energy is insane - I now at the end of the YC batch understand why everyone says SF is the place to be if you're building a tech company or really any company...
Met so many incredibly smart and successful people today and we haven't even stepped on stage to present yet. Got on the TBPN Livestream. Tons of buzz around our costumes. Ideas on what to build next and the opportunities that will open up. Everything is just crazy.
The craziest thing is we almost said no to YC because we had good traction before the batch but honestly the hype, energy, benefits, people that come with doing YC is unmatched and inconceivable until you live it. Thank you Andrew Miklas for convincing us.
If you want to a start a company I cannot recommend enough applying to YC - best decision we've made in a while for sure.
It's wraps on the batch. This post is an underrepresentation of the energy we are feeling right now and there is no way I can tag everyone that was a part of the journey during the batch but thank you to everyone. 100% would do this again. Time to go to the MOON!
Great hype speech and nice to meet you at the end of batch @garrytan!! @JerryQian_ @amiklas
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Let’s help this wonderful person make $1K I have no idea who she is but following is free and I selfishly want to see Isaac give away $1K 👀🙈
This is my EA.
I told her that if she gets 1k followers on here in the next 90 days, she wins $1k.
I don't have any incentive to post this, other than helping her.
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If you're a beauty brand going to ShopTalk Nashville you're not going to want to miss Leslie Ann Hall's Beauty focused dinner.
The first time I went to one of Leslie's event I happened upon it by accident at ShopTalk in Vegas and the room was absolutely filled with 8 and 9 figure brands as well as household enterprise names.
That wasn't even the most impressive part though, everyone I spoke to who attended the event all agreed that it was one of the most value packed, beauty focused sessions of all ShopTalk.
Lucky for everyone here, Leslie will be hosting again at ShopTalk Nashville. If you're a beauty brand looking to start up or already operating and looking to scale I wouldn't miss this dinner!
DM me or Leslie for the invite link! Only brands will be accepted!
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X is like one of the only platforms where a rich and famous person, even a billionaire can randomly find your post, like it, interact with it and follow you…
Doesn’t really happen on other platforms as much as it does here
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True story and it’s insane how this worked out 😂😂😂
i was interviewing for a sales guy
and I met a phscho - he said he LOVES conferences. he walks tup toevery perosn there 0 social ansiety he gets 50k steps in and is on the hunt from morning to night. he loves to socialize drink party and boys everyone up
i created a new role in the company: traveling sales man
he also mentioned he used to work at reacher who my friend Bora runs
so after the interview im jazzed up turns out he still works for Bora- homie was tryna job stack
i colluded with bora and we now split this guys salary down the middle and he has two bosses
hes gotten us some insane massive enterprises - he gotes and boys people up and sauces us leads and boara leads and we r non competive so wins all around
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How the hell is it a minimum of 30 minutes to drive anywhere in LA? I swear you go to drive 1 mile and it's at least 30 minutes, usually closer to an hour
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Can confirm I do this all the time and Isaac showed up at our office in SF
My current travel schedule:
Portland today for a day.
Montana for 2 days.
Then back to LA.
Then off to Vancouver in 5 days.
Why am I traveling so much?
If you are serious about an opportunity and value somebody’s time, hop on the flight.
Nothing gets a deal done faster.
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The only time "for the streets" is used in a very good connotation
I LIVE ON THE STREETS
Street interviewing is now a full time career
At StreetTalk we are building a category
( AGC )
- founder interviews
- event interviews
- customer interviews
- street interviews
Authentic content that will not be replaced
This is now a pillar in every 8 and 9 figure brands ad account.
FOOT ON THE GAS
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It's kind of crazy how powerful Costco is that they're able to regularly launch directly competitive products to so many brands that currently sell in their stores, and seemingly no one can do anything about it.
That's the power of having strong brand and owning the customer.
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Once you actually start using AI properly for use cases that it's actually good at handling (such as being a living cognitive artifact), you can very easily see the magic of AI through all the slop pedaling that's usually used for
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Reacher Creator is now on the App Store! 🚀
Creators can find brand deals, manage campaigns, and track earnings and payouts straight from their phone.
You can also earn when your content drives sales in a brand’s Meta ads. That’s a big part of what we’re building toward: more opportunities for creators to earn from the work they put in.
For brands working with creators through Reacher, share this with them. They can find your campaign, submit content, and get feedback in the app.
Excited to get this into more creators’ hands!
Download Reacher Creator - link in the first comment.
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We just shipped Workflows in Reacher!
You can now build your creator journey on one canvas, from the first invitation to the follow-up after a creator starts selling.
Choose what brings a creator into the workflow, then connect messages, waits, and decisions. The next step can change based on whether they replied, posted a video, or reached a GMV threshold.
For example, you could send a congratulations message when a creator starts selling, wait two weeks, then check their posting activity. Creators who keep posting go into your VIP list. Others get a different follow-up.
What I like about this is that the decisions you make about managing creators can become part of the workflow itself.
We’ve included templates for outreach, samples, and first-sale momentum. You can customize those or build your own.
Live for all customers under Automations → Workflows.
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Being shameless is a superpower in my opinion and when coupled with infinite energy, it can be dangerously effective.
For example, in the early days of Reacher I once followed up with someone 23 times (with no response from their side) until they finally responded to me and we ended up working together.
Now, rather than spamming people until they respond I've updated my methods to flying to them to chat face to face - especially if they're not responsive online.
Now the key here is to NOT be demanding or annoying in terms of WHAT you're asking for. If someone isn't interested in what you're selling and they're not responding for that reason, so be it.
You can still build a relationship with that person and be industry friends and maybe work together down the line. And even if you don't, who cares.
Nothing is worth burning a bridge over in my opinion. @jordantwestecom and I were chatting at @CommerceRound (thanks @jimmykim @iamshackelford), and he also adheres to this mindset of "burn no bridge" and "be kind to all".
After spending 1+ months on the road without a day at home from Korea -> NYC -> London -> San Diego -> LA.
I can confirm all the jet fuel I've inhaled and sleep I've lost has resulted in more high leverage business opportunities for @ReacherApp by just getting in front of the right people and talking about interesting topics with them.
TLDR: Who cares what people think, be shameless, make the ask, meet people in person, talk to strangers, be kind to all, read social cues and adapt your methods accordingly.
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