Former Anthropic researcher Jacob Coxon became a media superstar after going public with his AI fears. He insisted that he wasn’t working with any third party organizations. Familiar sources told us a different story: DEY., a PR firm representing many of the most prominent AI safetyists, was booking his interviews.
One source, who had direct knowledge, even said DEY. preemptively booked Nate Soares, a prominent AI safety figure, for interviews that directly overlapped with Jacob going public.
Jacob working with DEY. is notable for two reasons: first, as mentioned, he previously said he wasn’t working with third parties. Second, we are in the middle of a national conversation about the future of AI that is actively determining how we regulate the most powerful technology in the world, largely thanks to the panic stirred up by Jacob — and it’s in the public’s interest to know who, exactly, is behind it.
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