Steve Sarkisian, for intents and purposes, is the CEO of a multi million dollar company.
At no multi million dollar company is the CEO also the VP of Operations or Sales or Development, etc.
I don’t understand why is so averse to just being the CEO. When you factor in recruiting, NIL, transfer portal, etc it is impossible to be highly successful the way Sark is trying to do it.
That is not a knock on him as a coach. It’s just the reality. The knock on him is that he is too stupid to realize it or too stubborn to adjust.
If the fall comes for Sark at Texas, this will be why.
Oct 18, 2026 · 2:39 PM UTC
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