Thomasbcn@Thomasbcn

Independent mind working on mobile growth. Not Ex-GAFAM. madv.io

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linkedin.com/in/thomasbcn
Joined November 2009
4,307 Photos and videos
Marketing 101: I've had this awesome "features vs benefits" pix from @UserOnboard pinned since 2017. Here's my additional 2cents:
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Thomasbcn retweeted
AI, Ads & Apps 
@AIAdsApps
Sep 25
We tore down a sobriety app called Sunflower and found one line worth stealing in any niche. early in onboarding it asks: "did a professional refer you?" nobody claimed anything. but that one question makes an app with a cartoon bee feel doctor-recommended. you don't need credentials. you need a question that implies them.
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Imagine complotting against the founder, failing, being fired and yet still getting enormous compensation and accelerated vesting... Shameless. Let's name names: Mark Davies & Andy Missan
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Inflation is a funny thing +24% My rent +19% Flat I almost bought in Lisbon +19% Nasdaq +16% Gold +8% EU diesel +5% Russian gas for German industry +4% official CPI +3% US gas +3% airfares Bonus: +35% bitcoin +25% Hooli exec +75% #nvda -15% EU cocaine Annualized 2019-26
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What I dont get is why is gas so fucking cheap still... barely 3% yoy in 4 decades Gold at +7% (the real index). Cocaine at -5%, so much hype for Pablo Escobar and little for the US gov
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When @HHaandr is going to inevitably win the #Shipaton ("conflict of interest" category, other devs have a safe space), I will have to ask him how many tokens were burnt to integrate my feedback...
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Insane releasing schedule, major one yesterday, major one today, another in review 🤯
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The full workshops lineup for #RAGA is online, and it's freaking hard to complete the application form ranking them!! I couldn't decide which friend to prioritize so I let GPT and it picked @BrabergFelix :) revenuecat.com/blog/company/…

App Growth Annual 2026: full agenda and speaker lineup | RevenueCat

The complete App Growth Annual 2026 agenda: 5 keynotes, 36 workshops on monetization, retention, and AI economics. Free virtual registration.

revenuecat.com
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💎 Growth Gems #148 - Paid Acquisition, Onboarding, and Monetization ft @eric_seufert & myself 23 💎 in 1 edition, new record growthgems.substack.com/p/gr… by @sylvainww
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Inflation doesn't apply to everything the same
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Vinted expansion in the US is looking good on downloads trends appfigures.com/resources/ins…
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OpenAI, Tiktok, Meta, Evil Corp and.... Short Dramas
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“Prompt like a Butterfly, sting like a tracker”   ChatGPT, Claude, Grok, Gemini... filter your data to data brokers. It doesnt matter if you do not accept cookies. whether you pay or not. if you use Brave and ad blockers. TikTok receives screenshots of your chats in Grok.
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jorgegarciaherrero.com/en/pr…
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ATT prompt in EU developer.apple.com/app-stor…
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Thomasbcn retweeted
Eglitis
@eglitisX
Sep 23
seems right idk
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ASO traffic anyone? 6 months ago, the #3 spot became an ad... ios27.2 : ads highlighting is gone! More details, hard numbers and how to deal with it in my workshop at #RAGA, 21/10 NYC
Thomasbcn@Thomasbcn
Sep 23
Replying to @Thomasbcn
Here we go! iOS27.2+ all devices worldwide including search tab h/t @facuberte pix @s23amourai
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#ASA exclusive: In its quest to maximize services revenue, Apple is copying the Hooli pattern of going deeper and deeper with masquerading ad load... remember this? check the first reply for the Apple Ads version...
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Here we go.. H/T @facuberte Pix @s23amourai Worldwide ios27.2. Even search tab... iPhone & iPad #ASA
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some of those look like AI, they are not
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In its quest to maximize services revenue, Apple is copying the Hooli pattern of going deeper and deeper with masquerading ad load... remember this? check the first reply for the Apple Ads version #ASA
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Here we go! iOS27.2+ all devices worldwide including search tab h/t @facuberte pix @s23amourai
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