Official source for the latest news and updates from across YouTube.

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#MadeOnYouTube is packed with product and experience updates for viewers and creators: 🧠 Build your own homepage: Create custom, auto-updating homepage feeds using simple prompts. 🍿 Bingeable Shorts: Shorts can now be organized into seasons for mini-series marathons. 🎬 YouTube Studio upgrades: Chat with Studio to edit videos, generate custom thumbnails, and A/B test different video cuts to see what your audience likes best. 🧵⬇️
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Updates From YouTube retweeted
What a day in New York City with so many incredible @YouTubeCreators and artists! At #MadeOnYouTube, we shared our next wave of innovation for the @YouTube Era. Creators and artists took the stage to introduce our latest tools and show what’s possible, from custom feeds to conversational discovery with Ask Music and intelligent creation tools in YouTube Studio. 

Thanks to everyone who made this day possible!
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See you in the desert through 2030 🌵🎶 We’ve officially renewed our exclusive livestream partnership with Goldenvoice to keep streaming both weekends of @coachella only on YouTube. #MadeOnYouTube
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.@youtubemusic users discovered an artist new to them over 450 million times in July 2026. Today at #MadeOnYouTube, we’re making finding your next obsession even easier: 💬 Chat with Ask Music to customize your queue and explore deep artist lore across 300M+ songs 🎧 Catch weekly spoken previews of recommended shows with your podcast lineup, a personalized AI-audio guide
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#MadeOnYouTube has big updates for watching YouTube on your biggest screen. Here’s what you can expect on your TV soon: 🎬 Creators can organize Shorts into series of episodes and seasons, with sequential playback so everyone can follow along 🎤 You’ll soon be able to comment directly on videos via your TV remote’s microphone 📺 YouTube posts are coming to the TV, providing more ways to follow your favorite creators across all of your devices 🧵⬇️
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YouTube is HUGE in the living room: 📈 Over half of YouTube's top 100 creators have TV as their most watched interface 📈 In the first half of 2026 alone, microdramas on YouTube surpassed 6.5 billion views, with watch time growing by over 50% year-over-year
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Your Homepage, tuned to your interests. 🎛️ Introducing Custom Feeds, a new feature that lets you create a dedicated tab for specific moods, routines or your latest interests. #MadeOnYouTube
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Creator & brand updates just dropped at #MadeOnYouTube: 💡We’re making Ask Studio even more helpful for brand partnerships, with updates that help creators craft proactive pitches, respond to incoming partner briefs, and customize their Media Kits. 🤝Creator Partnerships is expanding to 20 countries, making it easier for brand partners to view your video’s performance and put paid media behind it with a simple 1-click code. 🧵⬇️
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🌍We’re localizing shopping tags across borders so international viewers automatically see links to their local storefronts, helping you earn commissions on worldwide sales without managing separate links. 🛍️We’re expanding YouTube Shopping to 35 countries by year-end and rolling out Amazon product tagging to India and Brazil in the coming weeks.
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Huge news for streamers! Today at #MadeOnYouTube, we shared major updates coming to YouTube Live: 🎬 React Live: React to eligible long-form videos on-stream while retaining your live revenue. 🤝 Creator matchmaking: Choose a co host who’s currently streaming or jump into a quick match queue 🏆 Live showdowns: Compete in friendly head-to-head team challenges powered by fan-funding 🌐 Live auto dubbing: Translate your speech automatically in real time to reach global audiences
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Hey, creators! 🗣️Today at #MadeOnYouTube, we revealed what’s coming next to your channel: 🎬 Test up to 3 video cuts against each other to see which hook performs best with Video A/B testing 💡 Get personalized feedback in Studio on pacing, structure, and storytelling before you publish ✂️ Chat with Gemini in Shorts and YouTube Create to trim clips, sync music to the beat and more 🛡️ Manage face and voice likeness protections directly in the YouTube mobile app
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#MadeOnYouTube is packed with product and experience updates for viewers and creators: 🧠 Build your own homepage: Create custom, auto-updating homepage feeds using simple prompts. 🍿 Bingeable Shorts: Shorts can now be organized into seasons for mini-series marathons. 🎬 YouTube Studio upgrades: Chat with Studio to edit videos, generate custom thumbnails, and A/B test different video cuts to see what your audience likes best. 🧵⬇️
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▶️ Live showdowns & watch parties: Merge streams for head-to-head creator competitions, reach global fans with real-time auto-dubbing, and react to videos live with your community. 💸 Level up your earnings: The YouTube Shopping affiliate program now has auto-localized product tags. Plus, new tools to help creators pitch and land brand deals faster.
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