Every move tells a story 🚚
Now you can see where homeowners are coming from, where they’re going, and how that movement is changing a market directly in RealReports. Let's break it down:
WHAT?
We’ve added IRS migration data to RealReports. Explore how many households moved into or out of a county, see the top counties on either side of that flow, and compare the incomes of incoming and outgoing households. Statewide views show where movers are coming from and how movement breaks down by age and income.
WHY?
“People are moving here” is easy to say. Showing a buyer where they’re arriving from, or helping a seller understand who may be entering their market, makes for a much better conversation. It’s another way to bring local context to your next client meeting, listing presentation, or relocation discussion.
HOW?
1) Pull any RealReport
2) Go to the Demographics section
3) Click the Migration tab
It's that simple.
More soon.