NEWS | Rivian is doubling down on lower-priced EVs with R3, R4:
Rivian's R2 starts at $45,000, already a steep drop from its $80,000+ R1 lineup, but CEO RJ Scaringe says that's just the beginning.
The R3, slated for 2029, will price 'materially lower' than the R2, which itself is still ramping deliveries.
Beyond that, an R4 pushes the price floor even further down.
Looking ahead: Rivian is building a lineup that stretches from mass-market to luxury, and if the R2 delivers, the R3 has a runway.
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(Source: New York Times / Electrek)