It's that time of the year where pressure sometimes gets more than you can handle, no matter the level, it will never go away.. You'll just learn how to deal with it better, smiling through the storm try to zoom out and map out make sure to close open loops and set priorities Lets write some history this Q4 and invest in your mind to keep it sharp 🛠️

That’s when the goats go to sleep

$3B+ in projected ad spend in 2027. Hiring 3-4 Ai product engineers. Come build the future of media buying with the best media buyers with the most data in the world. DM me ✉️

Imitation is the sincerest form of flattery that mediocrity can pay to greatness.

you just gotta keep going

Probably one of the biggest milestones of my media buying career so far. Took this Meta ad account from $55K/mo in spend to nearly $3M/mo. And the best part: ROAS went from 1.02 → 1.89 while scaling. Definitely proud of this one 🙌

PSA: I am here to tell you the art of media buying is NOT DEAD. It is more alive than EVER! 🚀🦬

I am hiring a head of growth at the agency. You will be my right hand man. I need an absolute killer, a dawg. Someone who wants to bust their ass and he rewarded for it. You’re going to be grilled if you apply for this so you better know your shit. All around Ecom, paid media, be able to speak to finances, retention, all of it. 200-240k Must be USA based X do me a solid and repost or share and help me find a killer.

I feel that if a customer finds out an AI person has sold them a product, they'd lose 10x more trust in the brand itself. Making a customer feel dumb post-purchase is one way to kill brand loyalty. We live in a trust economy

cant beat @brainfmapp

We're hiring a Creative Strategist at DREAMLABS. We run paid media for PepsiCo's DTC store, Justin Bieber's brand, Cirkul, and 25+ other ecom brands doing serious volume. Script. Direct. Edit. Analyze. Ship. Repeat. You'll own the full creative cycle UGC briefs to performance teardowns across Meta and TikTok for brands that actually spend. Not a "make it pretty" role. We want someone who lives in ad libraries, knows why hooks die at 2 seconds, and turns data into the next winner. Remote, full-time. DTC and eCom experience required. Apply below.

2 slots re-opened. We thought we had 2 killers. They didn’t have what it takes. NOT FOR THE SOFT. No balance. No weekends. No hand holding. But if you’re built different: insane levels of support and training in a culture of bros and Chads scaling brands hard alongside you. I will personally be fighting frontline in the trenches with you. We run up $1.5-2M daily ad spend for the fastest growing CPG brands on earth. Small group training starts soon on real media buying, creative, and scaling to 9 figures. **MUST BE WILLING TO GRIND LATE NIGHT EST TIMEZONE**

Brandon is the goat, great op

pretty crazy how five years ago vaccines were the most devastating thing you could ever do to your body but nowadays its fine to inject chinese peptide from Temu because you cant stop snacking after dinner

You can always tell who played sports & who didn’t Sport reveals early how unforgiving real life is It rewards only the scoreboard, never effort There’s no shortcuts to skill, pressure exposes winners from losers & excuses will never change outcomes Learn life.

Peptide popularity is due to the fact everyone is lazy and wants something for nothing, overnight magic. People are so lazy and unmotivated today but want results tomorrow. Everyone wants to be a millionaire without putting in work. Everyone wants to look healthy without being heathy. Just like all things in life, the short cut is never the right way.

Read breakthrough advertising. Don't read any other book on copywriting. Because they all stole the concepts from breakthrough advertising. Don't buy any copywriting courses because they also stole concepts from breakthrough advertising. Just read breakthrough advertising. How hard is that to understand🤦‍♂️

Looks like Zucc want his share price up or some shit. Overspend is wild today lmao

🦬🦬🦬

Danone just acquired Huel for $1.15B. Legacy FMCG writing the biggest UK DTC cheque in recent memory. I've called Huel one of the hero case studies for DTC in the UK for a long time. Not just because of the revenue, but because of what they did with margin. They went from negative EBITDA in 2022 to £18m adjusted EBITDA in 2024 on £214m revenue. That's the kind of trajectory that makes a $1.15B acquirer comfortable. A €27B food giant bought a customer acquisition engine they couldn't build themselves. Danone specifically called out Huel's DTC model and digital capabilities as core to the deal rationale. The pattern is becoming clear. Large consumer companies are acquiring DTC infrastructure because they can't replicate it internally. For DTC operators: the infrastructure you're building right now is worth more than your P&L suggests. Hopefully a lot more acquisitions to come in 2026.